WAM
Wins & Milestones
PROGRAM CALENDAR
Q2 2025
April
Running Paid Ads:
Testing and validating market demand with paid ads
Paid ads can be a powerful tool for finding early customers and testing product-market fit. This cycle will focus on how to run lean, high-impact ad campaigns to validate demand, optimize messaging, and attract the right users.
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Cycle dates: April 9 - April 30
Wednesdays from 2-3 PM
June
Customer Acquisition
From zero to one: Landing your first customers
Acquiring your first customers is the hardest step. This cycle will focus on how to find and engage early adopters with scrappy, high-impact strategies that break through customer inertia.
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Cycle dates: June 4 - June 25
Wednesdays from 2-3 PM
PROGRAM OBJECTIVES
The main objective of WAM is to create a supportive, collaborative environment where startup founders can connect weekly to share progress, learn from experts, tackle challenges, and celebrate achievements, while fostering accountability, learning, and resilience in their entrepreneurial journeys.
Join WAM to set goals, gain insights, and turn your milestones into momentum!
WORKSHOP FORMAT
​Each month, WAM cycles through a specific theme to help founders build momentum, solve challenges, and celebrate progress.
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Week 1: Expert-Led Session – Learn from seasoned experts sharing strategies, tools, and recommendations.
Week 2: Roundtable Discussion – Collaborate with peers to refine action items and KPIs.
Week 3: Office Hours – Get personalized, one-on-one guidance.
Week 4: Wrap-Up Discussion – Reflect on wins, setbacks, and key learnings.
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WAM is hybrid. We meet in person at Hub101, though founders can also join online.
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Cost is $49/program cycle.
Want to join?
Complete the form, and our Program Manager will get in touch with you!